A unique, personalized, and private shopping experience, located in Potomac, Maryland.
Testimonials
“I have been a client of Farrah’s for over 15 years. I can’t imagine going back to shopping alone without her. She has a great sense of style and makes shopping fun and much more efficient than going to the mall or shopping online. She has fair prices and is completely customer service oriented.”
— Emily Ash Morin, MD
“I have been going to Secrets of Fashion for years. I love the uniqueness of the styles and the personal attention Farrah and Heidi provide to help me put together amazing looks for each new season and also building on my existing wardrobe choices from prior visits. I've been complimented so many times in different settings by people I don't even know and I owe it all to Secrets of Fashion!”
— Teresa Smith
“I am very fortunate to have crossed paths with Farah and Heidi of Secrets of Fashion. Around two years ago I started a quest to discover a fashion style that would not only fit well but also reflect who I am. Farah listened to me and deftly applied her fashion experience and instinct to select outfits that echo my whimsical and eclectic nature. And, Heidi does a perfect job at tailoring these outfits to fit me. Farah and Heidi also helped me clear out over half my closet and we started to add basic items that withstand fashion fads and are used as the foundation of my outfits. My initial investment has paid off as we now selectively add new items, that combined with existing pieces, create many interesting outfits. Secrets of Fashion is now my exclusive go-to place for advice and purchasing of clothing. Every day getting dressed is a fun adventure whether for business or pleasure.”